The Brief
The team at St George’s wanted a fresh new look for artwork as well as a new more interactive website. St George’s wanted the new brand to attract new shoppers and to advertise their extensive range of shops. The website needed to be more user friendly, responsive across all platforms and match the new brand.
Rebrand
& Website
The Result
A simple and modern look was created for St George’s. Using classic fashion images to give the brand a high end look. With a splash of colour come from the semi transparent block, giving the artwork a sense of depth.
The new website, uses the current trend of ‘dark mode’. The black background is a contrasting back drop for the brilliant white text and icons. The new website is not only user friendly and responsive but also features a interactive store map, enhancing the user experience even more.
New Website Design to Match the Rebrand
