Queensmere Observatory in Slough wanted to revitalise their website so it was interactive and created a strong brand identity for the centre. News updates and events were to be updated regularly as well as sharing key leasing information.
The centre team also wanted branding designed for all centre artwork such as posters, social media artwork and emailers.
A website that is easy to navigate, with key information such as centre retailers and upcoming events are clearly displayed.
A campaign called ‘Wave on our Website’ was also launched in the centre that gave shoppers the chance to be the face of the site. A photo booth was installed in the centre and shoppers submitted videos of themselves waving.
This simple campaign brought the website into the heart of the community and also promoted the new site launching.
